Content marketing is not sales. It is creation, publication & promotion of your product or services in carefully chosen words to increase more reach and to increase leads for growth of your customer base. This is one of most important factor for building brand value.
Prefers articles over ads
Customers prefers articles over ads
78%
Customer relationship
Customer believes custom contents has better relations
70%
Customer appreciate learning about a companty through content
Customer appreciate learning about a companty through content
80%
Customer spend time reading about brands
Customer spend time reading about brands
68%
CMOs see custom content as the future of marketing
CMOs see custom content as the future of marketing
78%
B2B marketers use content marketing
B2B marketers use content marketing
91%
WHY
Almost all your customers are searching online to be aware and informed about variety of products and services as traditional way of marketing techniques are decreasing
WHAT
- Posts, news & blogs
- Videos
- Use cases, white papers & success story
- Emails & newsletters
- Product information, catalogs & presentations
HOW
Create meaningful content which are
- Interesting
- Relevant
- Informative
- Solution
- Confusion free
- Conclusive